Duplicate content has become a topic of considerable debate lately, thanks to the new filters that search engines have implemented. This article will help you understand why you may be trapped in the filter, and ways to avoid it. We will also show how you can determine if your pages have duplicate content and what to do to fix it.
Search engine spam is any attempt at deception to deliberately mislead the search engine to return search results inappropriate, redundant or poor quality. Many times this behavior is seen in the pages that are exact duplicates of other pages that are created to achieve better results in the search. Many people assume that creating multiple or similar copies of the same page or increase your chances of getting listed in search engines and help them get multiple listings, due to the presence of more keywords.
To make the search more relevant to a user, the search engines use a filter that eliminates duplication of content pages of search results, and spam with it. Unfortunately, good webmasters, workers have fallen prey to the filters imposed by the search engines that remove duplicate content. Are those webmasters who unknowingly spam the search engines when there are some things you can do to avoid being filtered. To really understand the concepts can be implemented to avoid duplicate content filter, you need to know how this filter.
First, we must understand that the term "duplicate content penalty" is actually a misnomer. When we talk about search engine penalties, we are actually talking about points that are deducted from a page in order to reach a global relevance score. But in fact, duplicate content pages are not penalized. It is simply filtered, the way you use a sieve to remove unwanted particles. Sometimes "good particles" accidentally leaked.
Know the difference between the filter and the penalty can now be understood as a search engine determines what is duplicate content. There are basically four types of duplicate content being filtered:
Web pages with the same - These pages are considered duplicates, and web sites that are identical to another website on the internet are also considered spam. affiliate sites with the same look that contain identical content, for example, are particularly vulnerable to a duplicate content filter. Another example is a web site entry pages. Many times, these doors are biased versions of landing pages. However, these landing pages are identical to other landing pages. In general, entry pages are intended to be used to spam the search engines to manipulate search results.
Scraping content - content scraping is taking the web site content and repackaged to make it look different, but in essence is nothing but a duplicate of the page. With the popularity of Internet blogs and syndication of blogs, scraping is becoming a problem for search engines.
E-Commerce Description - Many e-commerce sites out there using the manufacturer's descriptions of products, hundreds or thousands of other e-commerce stores in competitive markets it is using too much. The duplicate content, while more difficult to detect, is still considered spam.
Distribution of items - If you publish an article, and copy and put everything on the Internet, this is good, right? Not necessarily for all the sites that offer the same item. This type of duplicate content can be difficult, because even though Yahoo and MSN to determine the source of the original article and considers most relevant search results, search engines like Google can not, according to some experts.
So how does a search engine duplicate content filter work? Essentially, when a search engine robot crawl a website, read pages, and stores the information in its database. Then compare your results with other information you have in your database. Depending on factors such as the account of the global importance of a web page, then determines which are duplicate content, and filter the pages or web sites that qualify as spam. Unfortunately, if your pages are not spam, but have enough similar content, it can still be considered as spam.
There are several things you can do to avoid duplicate content filter. First, it must be able to view your pages for duplicate content. Similar Checker using our site, you will be able to determine the similarity between two pages and are the only possibility. As you enter the URL of two pages, this tool compares these pages, and note how they are similar, so you can make them unique.
Since you need to know which sites may have copied your site or pages, have a little help. We recommend using a tool that seeks copies of your website: www.copyscape.com. Here, you can put in the URL of your site to find replicas of your website. This can help you create unique content, or even solve the problem of someone "borrow" content without your permission.
Let's look at the issue of some search engines, possibly not taking into account the origin of the original content of the articles distributed. Remember, some search engines like Google, use link popularity to determine the most relevant results. Continue building your link popularity while using tools like www.copyscape.com to find many other sites have the same article, and if allowed by the author, may be able to modify the article as to make the content unique.
If you use distributed articles for content, consider the relevance of the article to your website in general and then the whole site. Sometimes just adding their own commentary to the articles may be sufficient to avoid duplicate content filter, like Page inspector could help you make your content unique. In addition, the most relevant articles can be added to complement the first article, the better. Search engines look at the entire site and its relationship with the site, so while not exactly copy pages from someone, you should be fine.
If you have an ecommerce site, you should write original descriptions for their products. This can be difficult to do if you have many products, but it really is necessary if you want to avoid duplicate content filter. Here is another example of why use similar Checker page is a great idea. You can tell how you can change your description to have a unique and original content for your site. This also works well for scraped content also. Many sites offer news content scraping. With similar Checker page, you can easily determine where the news content is similar, and then change it to make it unique.
Do not rely on an affiliate site that is identical to other websites or create identical pages door. This type of behavior are not only immediately filtered as spam, but usually there is no comparison of the page for the whole site if another site or page is a duplicate, and get your entire site into trouble.
The duplicate content filter is sometimes difficult in sites that do not intend to spam the search engines. But it is ultimately up to you to help search engines determine your site is as unique as possible. Using the tools in this article to remove duplicate content as much as possible, will help keep your site fresh and original